In Australia’s competitive real estate landscape, the best agents don’t wait until the presentation to start winning the listing — they win it in the preparation phase. A powerful pre‑listing strategy builds trust, positions you as the obvious choice, and boosts your conversion rate before you shake hands at the front door. 1. Send a Pre‑Listing Value Pack Email (or hand‑deliver) a clean, branded info pack 24 hours before the appointment. Include your recent sales, key market